It has been a topic of debate since a long time as to what should be the maximum number of links that should be placed on a page. Is 100 the magic number? If it is, what would be the consequences if one breaks this barrier? No doubt, earlier Google had advised that links should be kept to a reasonable number which is 100. But now just as everything else is evolving, so have the web and these guidelines. With such involvement in technical guidelines, content on websites as well as the way to present the content, Google has removed the guideline.
So which thumb of rule is applicable now? One can have a reasonable number of links on a page and not worry about 100-link barrier. There would be a limit on the size of a file, but it is larger now and so one can process higher number of links on a page. This can be done in the best possible manner by a professional SEO company New Delhi. Experts ensure that the links are neither less nor more.
In the meantime, it must be kept in mind that one doesn’t dilute PageRank by having many links on a web page. This is so because PageRank gets divided by the total number of links on the page. For example, if your web page contains 100 links, the PageRank will be divided by 100 and if the page has 1000 links, PageRank would be divided by 1000. This can reduce the PageRank. Also, there must not be tons and tons of links over a page as this makes them look spam.
All in all, if the content on your website is of high quality and it is presented with links in a user-friendly manner, one may not restrain self to 100 links on a page. For this, you may seek help from an experienced and professional SEO firm.